Google Acquires Spirit Airlines' Operational Data for $10 Million to Enhance Flight Predictions
Google has entered into a US$10 million agreement to acquire extensive operational data from Spirit Airlines. This dataset includes years of historical and real-time information on flight schedules, delays, cancellations, and baggage handling. The primary goal for Google is to enhance the predictive accuracy of its Google Flights platform, offering users more reliable information on potential disruptions. For Spirit Airlines, this deal represents a significant new revenue stream by monetizing its data assets. The partnership highlights a growing trend of tech companies leveraging airline data to gain a competitive edge in the online travel market.
Official Source: https://technologymagazine.com/news/inside-googles-us-10m-data-acquisition-of-spirit-airlines
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