FedEx Launches 'FTN' Digital Freight Marketplace to Compete with Digital Forwarders
FedEx has launched a new digital freight marketplace called FTN, aiming to streamline the booking process for shippers. The platform allows customers to compare real-time quotes and book services from a network of freight providers, not just FedEx's own network. This strategic move places FedEx in direct competition with digital-first forwarders and other online logistics marketplaces. The FTN platform integrates technology from supply chain visibility company FourKites, in which FedEx is an investor. This initiative follows the company's recent cost-cutting measures and major organizational restructuring.
Official Source: https://theloadstar.com/fedex-freight-ready-to-trade/
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