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Air Cargo Sector Balances Segment Priorities with Digitalisation and Customer Service

The global air cargo market is navigating a complex environment, forcing freight forwarders to carefully balance their priorities. Industry leaders emphasize that catering to the specific needs of different cargo segments, such as pharmaceuticals and e-commerce, is crucial for success. Digitalisation remains a key focus for improving efficiency and transparency across the supply chain. However, experts caution that technology must be paired with excellent, tailored customer service to meet shipper expectations. The ability to adapt to these varied demands will ultimately define the industry's future.

Official Source: https://aircargoweek.com/navigating-priorities-across-segments-2/